Say Hello to The Meeting Professionals International-Connecticut River Valley Chapter

February 12, 2019, Madison, Wisconsin –Impact is proud to announce the signing of Meeting Professionals International-Connecticut River Valley Chapter (MPI CRV) as their newest client.     

“Our team at Impact is beyond thrilled to get to know the team at MPI CRV and work hard to support their goals. This organization empowers their members and works to create development opportunities for their members making it something awesome to be a part of. I know MPI CRV’s designated Executive Administrators will have a great time working with this group!, states Jodi Fisher, CEO, Impact Services  

About Meeting Professionals International-Connecticut River Valley Chapter 

MPI Connecticut River Valley has over 100 members and is made up of local colleagues that specialize in meeting and event planning as well as supplier members. The organization provides networking opportunities, educational programs, leadership development, and professional recognition. MPI CRV understands the needs and wants of their members and ensures delivery. Their mission is, “To provide MPI members, chapters and the global meeting and event community with innovative and relevant education, networking opportunities and business exchanges, and to act as a prominent voice for the promotion and growth of the industry.” 

Contact: 

Amanda Guerard-Sequeira, MPI CRV President 

 774-420-1305 

https://www.mpiweb.org/chapters/connecticut-river-valley 

About Impact  

Impact was founded in 2006 by Jodi Fisher, and since then they have successfully supported many Associations in growing and increasing profits and memberships. Now expanded into a robust team, Impact consists of Social Media experts, Non-Profit Administrators and Executive Administrative Assistants with impressive backgrounds in Association support, small business operations and international corporations.  Their mission is to provide customized, efficient, and forward-thinking association management services to small and medium sized Associations with a highly skilled, dedicated team of Executive Administrators.  

Contact:  

Impact Association Management  

608.210.3120  

info@ImpactAMC.com  

www.ImpactAMC.com  

Content Calendars: Your New Best Friend

We all know that social media and being present online is crucial. It is recommended to post 2-3 times a week or more. Some days, however, you might find your self struggling for new content or repeating past content. Content calendars can be a life saver on days where your inspiration is lacking. Whether you use Hootsuite, Google Calendars, or a plain Jane paper calendar, you will thank yourself in the long run.

Using a content calendar, allows you to spread out your material. Say that you have 5-6 topics you want to cover on social media: membership benefits, upcoming events, industry related news, website content, and member spotlights. Once you decide on these topics, you can look at a calendar and easily space them out to ensure content will not be redundant. You can post about one membership benefit every Monday. Dive into how that benefit can change the viewer’s experience. Tuesdays could be to update members on upcoming meetings or conferences, and so on. Having it organized will create a better flow for your content and keep your audience coming back for more.

Content calendars also keep you prepared. If there is a day you are lacking creativity, you will be appreciative that you planned ahead. It is best to sit down towards the end of the month and plan out the content you want to use in the next month. The amount of detail is up to your own preference. Maybe you want to write out exactly what you will say in each post or perhaps you prefer writing a topic in the calendar to give you something to work with later. Either way, the preparedness you will have from planning out your content will reduce your stress and make your significantly easier.

Of course when it comes to planning anything, there is always the possibility that things will change. A new event might pop up, something major might have occurred in your industry that you should cover, a transition in the Board of Directors might take place. These are all things that can be improvised into the calendar. It is not something you have to follow faithfully, simply there to ease the process of marketing your organization!

Meet our New Client: The Wisconsin Funeral Directors Association

Impact Association Management welcomes the Wisconsin Funeral Directors Association

February 4, 2019, Madison, Wisconsin –Impact Association Management (Impact) is pleased and proud to announce the signing of the Wisconsin Funeral Directors (WFDA) as one of their newest clients.   

Impact’s new partnership with WFDA is thrilling! After meeting with a group from the board, I knew this would be a great fit. At Impact, we understand the needs of WFDA and know how to fulfill those needs. This is a great group of people that we have already enjoyed working with so far. I know we will be able to get this organization where they would like to see it and that will be such a rewarding process, states Jodi Fisher, CEO, Impact Association Management 

About Wisconsin Funeral Directors 

WFDA is an organization comprised of funeral professionals in the state of Wisconsin. The association provides education, information, and advocacy for those in the industry. WFDA also provides biennial licensing requirements, networking opportunities, and an annual convention for its members. WFDA is a part of the National Funeral Directors Association whose mission is, “The worldwide source of expertise and professional resources for all facets of funeral service. Through education, information and advocacy, NFDA is dedicated to supporting members in their mission to provide families with meaningful end-of-life services at the highest levels of excellence and integrity.” 

Contact:   

James Olson, WFDA President  

920.452.1418 

Jim@olsonfuneralhome.info 

https://www.wfda.info/ 

About Impact Association Management 

Impact was founded in 2006 by Jodi Fisher, and since then they have successfully supported many Associations in growing and increasing profits and memberships. Now expanded into a robust team, Impact consists of Social Media experts, Non-Profit Administrators and Executive Administrative Assistants with impressive backgrounds in Association support, small business operations and international corporations.  Their mission is to provide customized, efficient, and forward-thinking association management services to small and medium sized Associations with a highly skilled, dedicated team of Executive Administrators.  

Contact:  

Impact Association Management  

608.210.3120  

info@impactamc.com  

www.impactamc.com  

Conference Location Must Haves

The task of planning your association’s conference can be daunting. The overwhelming amount of details and decisions can often be more than a board can handle. When it comes to picking your conference location, you have two options: call everyone’s favorite AMC, Impact to help you out :) OR follow these guidelines! 

1. Location. Location is one of the crucial factors that determines the level of attendance from association members. Keeping the location somewhere easily accessible and relatively central for chapters will up the number of attendees. If the place that happens to be both centrally located and easily accessible, is also a larger tourist location, you are in luck! 

1. Budget. Set a budget before you begin your process and stick to it. Doing this early allows you to have an understanding on how much you are going to allocate to the venue, food, and other services. 

1. Services. When looking for the facilities you would like to hold your conference in, look for a main meeting room, smaller rooms for breakout sessions, and the proper equipment.  

1. Space. Take a look at last year’s numbers and estimate how many attendees you are planning on for the current year. On your site visit, ask how many people can fit in meeting rooms and ensure that the space will be comfortable for guests. 

1. Site Visits. Impact has done a plethora of site visits and there are a few major things to look out for. Cleanliness, friendliness, catering options, and parking are all factors to consider. 

If you keep these things in mind, the search for your next conference space will be a breeze. 

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