Client Spotlight: Wisconsin Educational Media and Technology Association

Each association we support has a unique purpose, mission, and group of leaders. At Impact, we enjoy learning about the different industries we work with. This week we are taking a closer look at The Wisconsin Educational Media and Technology Association (WEMTA). WEMTA is an organization that serves school library media and instructional technology professionals. The association aims to provide leadership and professional growth in the educational community. WEMTA`s mission is “To provide learning experiences that prepare students to flourish in an information-rich world.” 

WEMTA, like most of our clients, is supported by two Executive Administrators. Ashley and Tammy are the Executive Administrators for this group. These two provide support by responding to calls, email management, financial management, preparation and planning of the annual conference. They also helped execute the Battle of the Books campaign. This annual campaign promotes a love of reading among students. Ashley and Tammy have thoroughly enjoyed being a part of such a positive organization and look forward to seeing the difference they can make. 

The Key to Potential Members’ Hearts: Events

It can often be hard to explain what makes your association unique when putting it on paper. Some things are hard to describe in words and the feeling of community and experience that your association offers are two that you might have a hard time describing to a non-member. If this is the case, try to reach potential members in person. Plan events!

Current events. Open up some of your current events to non-members. Showing potential members what they are getting involved in is your number one recruiting tool. Make sure, however, to keep some things exclusive to members. You don’t want your current members questioning why they are paying for a membership or feeling under appreciated.

Speed networking. We know that people join associations to network and meet people in their industry. Open up a speed networking event to both members and non-members. This allows the two to meet while giving them something they are looking for in an association. To follow through with this, make sure that attendees are clear of the industry you are in to ensure like-minded professionals. You could also give your speed networkers talking cards. This could get the ball rolling on the conversation. Throw in the topic of the association. Are they a  member? What do they like about it? Have your members do the recruiting!

Get involved in the community. Offer fun events for members and non-members. This could be a picnic, a holiday celebration, a sporting event, and more. This will stick in the mind of the guests and provide them with a  positive experience.

These experiences will shape potential members’ opinions of your association. It will also create brand awareness and spread the news to other potential members. Get started on these events this summer!

Client Spotlight: Center for Operator Performance

We have been incredibly grateful lately for all of the new clients coming our way. We always ensure that our current clients remain a priority especially during times of change for Impact. This week we are focusing on a client that we have had for almost a year now, the Center for Operator Performance (COP). The Center for Operator Performance is made up of industry, vendor, and academia representatives. This group concentrates their attention on human capabilities and limitations with research, collaboration, and human factors engineering.

Members of COP include companies such as BP, Chevron, CITGO, Emerson, and more. The founding member was Beville Engineering, Inc. COP provides many resources for both members and the public. On their website, you can find training videos, recommended books, and industry news.

Tammy is COP’s Executive Administrator. She handles financials, general email management, and anything the group comes to her with! They are a great group to work with and Tammy has enjoyed her time with them so far.

Welcome Association of Fundraising Professionals Greater Madison!

Impact Association Management welcomes the Association of Fundraising Professionals Greater Madison Chapter

April 18, 2019, Madison, Wisconsin –Impact Association Management (Impact) is pleased and proud to announce the signing of the Association of Fundraising Professionals Greater Madison Chapter (AFP Greater Madison) as their newest client.   

“We are looking forward to our partnership with Impact. We are impressed with the quality of work they can provide for the Association of Fundraising Professionals and we know we are in great hands.” shares AFP Greater Madison’s President, Janie Winston  

“We were ecstatic to hear back from AFP Greater Madison about beginning this partnership. The organization has a strong group of leaders that will be a great group to work with. I know the Executive Administrators assigned to them will do a fabulous job and I look forward to seeing how we can grow the association.”, adds Jodi Fisher, CEO, Impact Association Management

About the Association of Fundraising Professionals Greater Madison Chapter

The Association of Fundraising Professionals Greater Madison is a strong chapter within AFP that consists of over 200 members. These members are fundraising professionals and community members. The members and Board of Directors work towards AFP Greater Madison’s mission which states, “AFP Greater Madison is a partnership of people and organizations devoted to advancing ethical and effective philanthropy through education, professional development, networking and outreach.

Contact:

Janie Winston, AFP Greater Madison President 

608.512.6068

https://www.afpmadison.org/

About Impact Association Management 

Impact Association Management was founded in 2006 by Jodi Fisher, and since then they have successfully supported many Associations in growing and increasing profits and memberships. Now expanded into a robust team, Impact consists of Social Media experts, Non-Profit Administrators and Executive Administrative Assistants with impressive backgrounds in Association support, small business operations and international corporations.  Their mission is to provide customized, efficient, and forward-thinking association management services to small and medium sized Associations with a highly skilled, dedicated team of Executive Administrators. 

Contact: 

Impact Association Management

608.210.3120 

info@ImpactAMC.com 

www.ImpactAMC.com 

Client Spotlight: Meeting Professionals International Connecticut River Valley

In February of this year, we partnered with the Meeting Professionals International Connecticut River Valley. MPI Connecticut River Valley has over 100 members and is made up of local colleagues that specialize in meeting and event planning as well as supplier members. The organization provides networking opportunities, educational programs, leadership development, and professional recognition. MPI CRV understands the needs and wants of their members and ensures delivery. Their mission is, “To provide MPI members, chapters and the global meeting and event community with innovative and relevant education, networking opportunities and business exchanges, and to act as a prominent voice for the promotion and growth of the industry.”  

MPI CRV has strong core values that guide what they do and who they are. These values include being focused on people, having enthusiasm and passion, empowering trust and integrity, dedication to collaboration, and a commitment to principled profitability. Sticking with these values has proved successful so far. 

Impact assists MPI CRV with their email management, website management, financials, chapter meetings and events. Chassidy and Tammy also work with MPI CRV on member communication by creating newsletters, email blasts, and social media content. These first few months with this chapter and have gone swimmingly and we are excited to watch them grow!