3 Steps to Prepare Your Event Speakers

Whether you are putting on a conference or small presentation for your association members and guests, it is important to make sure your speakers are interesting, relevant, and prepared! The more prepared your speakers are, the better their speech will go and the more it will benefit your attendees.

Use this checklist to ensure both you and your speaker feel confident going into their presentation. 

1. Give an audience overview

Let your speaker know who they will be speaking to. Explain the association demographics and psychographics to them. Do the members all work in the same industry? Are they all rallied around the same cause? Why are they at this event? Preparing your speaker for the audience they will be in front of will allow them to prepare a more customized presentation.  

2. Share about past presentations that have worked well

This is not your association’s first rodeo. You know what has worked and what has not at past events. Share that information with your presenter. If a past speaker depended on crowd interaction and your group is the quieter type, make the upcoming speaker aware of this. Anything that did not work before is useful for your new speaker to know when preparing their presentation. 

3. Provide day-of instructions

Send over an email to your presenter a few days before the event including any details he or she will need to know before arriving. This can include when to arrive, details on audio/visual capabilities, whether or not someone will be introducing them, and your contact information. 

Preparing your speaker will only put both the speaker’s and your mind at ease. It will keep things running smoothly and will ensure a higher satisfaction rate from your attendees. 

Let us handle the logistics

Impact’s team of expert meeting planners have a wealth of experience ensuring speakers, attendees, and everyone in between feel as prepared as possible. Learn more about our event services or submit an RFP to discover how we can make your next event a success.